Alloy Wealth Management is Fool’s Gold for Investors

#1 Alloy is a minefield of conflicts of interestTechnically Alloy advisors can claim they are fiduciaries, but it would appear from their regulatory filings that most of their revenue is from commission compensation from selling insurance and annuities, products that explicitly aren’t held to a fiduciary standard.


#1 Alloy is a minefield of conflicts of interest

Technically Alloy advisors can claim they are fiduciaries, but it would appear from their regulatory filings that most of their revenue is from commission compensation from selling insurance and annuities, products that explicitly aren’t held to a fiduciary standard. 

Ark Royal does NOT take commissions of any kind. We are a 100% fee-only firm, and never conflicted by commission compensation.

#2 What you need to know about revenue-sharing

Alloy has fee sharing arrangements with third party investment advisers (TPIA) Foundations Investment Advisors & Brookstone Capital Management. The problem with such an arrangement is that it seems very unlikely that Alloy would recommend any investment managers that do not engage in fee-sharing arrangements, which excludes many excellent and low-cost investment solutions.

At Ark Royal we use the investment firms that we think are the best solution at the lowest cost. We aren’t conflicted by using only firms that pay us a portion of their fee. 



#3 High fees = less money in your pocket

According to page 5 of Alloy’s Form ADV they “charge an annual management fee, up to 1.40%.  The Third-Party Investment Advisor (TPIA) maximum annual management fee is 0.35%” This doesn’t include any fund fees associated with investments of the TPIA. If your advisor is charging upwards of 1.75% - 2% that’s well above the industry average – and the higher the fees, the less you keep in your portfolio.  

At Ark Royal, our advisory fee starts at 1% and the mutual funds and ETFs we recommend range from .04% to .35% - considerably less than the industry average. 

#4 What does “guaranteed income” really mean?

Guaranteed income always comes with a price, so if you hear “guaranteed income” chances are the advisor is recommending a fixed indexed annuity (FIA). A FIA is one of the more lucrative products a commissioned advisor can sell. These are products with high fees, layers of complexity, hard to follow crediting schemes, and can be very costly to sell if you change your mind. 

At Ark Royal, we never sell any commission products. If we mutually determine an annuity is appropriate, we work with you to find a non-commission annuity solution. 

#5 Should you work with an advisor who has filed for bankruptcy?

If someone can’t manage their own financial affairs, should they be trusted to manage yours? 

According to Alloy Wealth CEO Mark Henry’s Form ADV 2B he filed for bankruptcy in 2010 (see page 4). In addition, Henry doesn’t have a college degree or any FINRA recognized professional designations.

At Ark Royal, all our advisors are Certified Financial Planners (CFP®) who are members of NAPFA. 

If you are looking for an advisor who is ALWAYS & ONLY a fiduciary, who never is compensated by commissions we invite you to give us a call. 

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© 2026 Ark Royal Wealth

Ark Royal Wealth Management LLC (“ARWM”) is registered as an investment adviser with the Securities and Exchange Commission.  Registration does not imply a certain level of skill or training. The presence of this website on the Internet shall not be directly or indirectly interpreted as a solicitation of investment advisory services to persons of another jurisdiction unless otherwise permitted by statute. Follow-up or individualized responses to consumers in a particular state by ARWM in the rendering of personalized investment advice for compensation shall not be made without our first complying with jurisdiction requirements or pursuant an applicable state exemption.

All written content on this site is for information purposes only. Opinions expressed herein are solely those of ARWM, unless otherwise specifically cited.  Material presented is believed to be from reliable sources and no representations are made by our firm as to another parties’ informational accuracy or completeness.  All information or ideas provided should be discussed in detail with an advisor, accountant or legal counsel prior to implementation.

© 2026 Ark Royal Wealth

Ark Royal Wealth Management LLC (“ARWM”) is registered as an investment adviser with the Securities and Exchange Commission.  Registration does not imply a certain level of skill or training. The presence of this website on the Internet shall not be directly or indirectly interpreted as a solicitation of investment advisory services to persons of another jurisdiction unless otherwise permitted by statute. Follow-up or individualized responses to consumers in a particular state by ARWM in the rendering of personalized investment advice for compensation shall not be made without our first complying with jurisdiction requirements or pursuant an applicable state exemption.

All written content on this site is for information purposes only. Opinions expressed herein are solely those of ARWM, unless otherwise specifically cited.  Material presented is believed to be from reliable sources and no representations are made by our firm as to another parties’ informational accuracy or completeness.  All information or ideas provided should be discussed in detail with an advisor, accountant or legal counsel prior to implementation.

© 2026 Ark Royal Wealth

Ark Royal Wealth Management LLC (“ARWM”) is registered as an investment adviser with the Securities and Exchange Commission.  Registration does not imply a certain level of skill or training. The presence of this website on the Internet shall not be directly or indirectly interpreted as a solicitation of investment advisory services to persons of another jurisdiction unless otherwise permitted by statute. Follow-up or individualized responses to consumers in a particular state by ARWM in the rendering of personalized investment advice for compensation shall not be made without our first complying with jurisdiction requirements or pursuant an applicable state exemption.

All written content on this site is for information purposes only. Opinions expressed herein are solely those of ARWM, unless otherwise specifically cited.  Material presented is believed to be from reliable sources and no representations are made by our firm as to another parties’ informational accuracy or completeness.  All information or ideas provided should be discussed in detail with an advisor, accountant or legal counsel prior to implementation.